Principal speaker
Dr Julienne Seynard
Other speakers
Rowan Lamont, Head of Strategy, Designworks
You are invited to the 2019 Entrepreneurship Seminar: CONSUMER LED DESIGN FOR BUSINESS GROWTH
This seminar extends to highlight the importance of and methods to identifying your consumers' needs and behaviours in shaping the best product/service fit.
Presented by key academic, Senior Lecturer Dr Julienne Seynard, Griffith Business Strategy and Innovation and Rowan Lamont, Head of Strategy, Designworks, the evening will offer key insights on:
How to incorporate design thinking techniques to better understand your consumers in shaping product/service offerings.
How this shifts your marketing model in helping to understand your target audience and reach their needs.
Join us in the active networking and hear the knowledge and experiences of our keynote speakers on the importance of why knowing your consumers' behaviour leads to growth for your business.Event categories
- Innovation
- Professional Development Network
- Entrepreneurship
- Professional Development
- Griffith Business School
- Entrepreneurship Seminar Series
- Logan Campus
Event contact details
- Celeste Alcaraz
- (07)3382 1361