Qualitative validation of surveys

Qualitative validation of surveys
Qualitative validation of surveys

Principal speaker

Dr Judy Rose

Surveys are becoming a common tool for researchers who use platforms, such as Lime Survey, to implement online questionnaires. However, validating survey constructs is a vital component of this process, not to be overlooked, and will enhance the validity and reliability of results. This session will guide participants with experience formulating survey questions on how qualitative techniques can be used in initial phases of validation, before quantitative survey validation techniques are applied. The qualitative techniques covered in this session are based on seven steps that start (1) with a targeted literature review (to gather evidence around survey concepts, constructs and validation information from previous studies) and finish (7) with pilot testing the survey prior to implementation. The intervening steps (2-6) involve conducting interviews and/or focus groups with experts and a small group of test participants to check for precision, clarity and interpretability. This workshop also provides guidelines on how to assess different dimensions of survey validity including: face validity, construct validity, content validity and criterion validity. Finally, we review how to apply these principles and techniques to your own survey questionnaire.

Format: This workshop will be delivered online during a 2-hour period, via Collaborate, with active learning break out groups and Q & A.

Pre-requisites: While this workshop caters to all levels of experience, it is beneficial to consider how survey questions to be validated relate to your research questions and or/conceptual framework. Useful pre-requisites to this workshop include MM1 - MM4 which helps to guide the building of a mixed methods study from foundations, conceptual framework, through to assembling surveys and interviews.

Relationship to other RED workshops. This workshop is a companion for the "Validating Survey Constructs - Quantitative Techniques' and "Formulating Close-ended Questions for Surveys'.

Recommended reading: Artino Jr, A. R., La Rochelle, J. S., Dezee, K. J., & Gehlbach, H. (2014). Developing questionnaires for educational research: AMEE Guide No. 87. Medical teacher, 36(6), 463-474. Please read pages 463-464.


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RSVP on or before Monday 22 February 2021 11.12 am, by email RED@griffith.edu.au , or via https://events.griffith.edu.au/L8ebB5

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