Entrepreneurship Seminar: Services Marketing

Entrepreneurship Seminar:  Services Marketing
Entrepreneurship Seminar: Services Marketing

Principal speaker

Associate Professor Catherine Prentice

Other speakers

Barry Lane, Franchisee, The Coffee Club


Griffith Business School, in conjunction with the Logan Office of Economic Development, are proudly hosting the 2017 Entrepreneurship Seminar Series. The series comprises ten seminars covering business topics relevant for 'start up' businesses and small to medium enterprises (SMEs).

Held on Griffith University's Logan campus, the seminars are free of charge and everyone is welcome. As each seminar covers a specific independent topic it is not essential to attend the entire series, so feel free to attend any topic of your choosing as the year progresses.

The next seminar, 'Services Marketing' will be held on 20 June.

How do you market an experience? This month's seminar looks at services marketing and the differences between selling a product and selling a service.


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RSVP

RSVP on or before Friday 16 June 2017 , by email l.groundwater@griffith.edu.au , or by phone (07) 3382 1126

Event contact details